Instagram: @sigilscent @pmkellyjr
Location: Downtown Los Angeles
Astrological Sign: Virgo Sun, Leo Moon, Scorpio Rising
Book that changed your life: Being and Nothingness
Beauty product (or treatment) that changed your skin: Lotion P50
Podcast you can’t stop listening to: Expanded
Instagram account you love to follow: @nickcaveandthebadmemes
Creating scent is all about creating connection, and no one knows this better than Sigil Scent Founder Patrick Kelly. He’s a master of connection, as well as the complex chemistry that is creating dynamic, wearable scent. He’s warm, charismatic, and grounded, and those same qualities are evident in his fragrances. With Sigil, he has created a line of completely natural, unisexy, and distinctly terrestrial aromas that bring out the most rooted and loving qualities of those who don it. From moss to palo santo, each blends’ notes are a practically spiritual experience. Yes, they’re that good.
As an avid consumer of art and beauty— from food and uplifting tinctures to a wardrobe palette of earthy pastels that he makes look inarguably perennial—he also multiplies and shares beauty with his light, playful, and fun personality. Keep reading to get a dose of that for yourself.
Telling stories through scent has always been something I’ve obsessed over. I especially love their ability to develop a narrative that combines written word, beautiful packaging, and olfactory poetry. I’ve always felt there was a divide between natural and fine fragrance—mainly a lack of quality in presentation from the former that kept the category from competing directly. I’ve been learning for about 12 years, but formally started the business around 5 years ago. It was small to start, and I’d say the goal was more creative than entrepreneurial at the onset. Over time, we’ve expanded, refined, and scaled. I don’t specifically position the brand as “clean” because it immediately evokes the opposite. I would rather evoke pleasure over fear with Sigil. We use 100% natural materials—tinctures, absolutes, CO2 extracts, essential oils—because, to me, they feel more alive, supple, and romantic than synthetics.
Scent is an invisible symbol we use to enhance or accentuate our identities. It’s the ephemeral whisper of purpose, intent, place, and being.
I think the nose, like any part of our being, learns as it’s used with greater precision, attention, focus. We can all smell with greater nuance if we slow down and hold an aroma for critical inspection—the same way we might slowly roll a piece of chocolate on the tongue. As a kid, I was always easily overwhelmed by certain perfumes or other naturally occurring aromas we encounter in the world.
Thank you! One of the compliments I get most often is that I seem calm, which is interesting because I’ve always suffered from anxiety. Strangely, it’s gotten way better as the business has grown. I think when there’s so much going on, it becomes much more clear what really matters most. Constant prioritization and attention management are your greatest allies in work-life balance. I swear by Kanban, the Pomodoro technique, and a constant capture system (a single list) for task management. My other lifestyle and product allies include liposomal vitamin C, exercise, lots of water, healthy food, and Alexis Smart Flower Remedies. I’m currently taking Wholehearted.